Project Overview

A limited-edition set of three collectible buttons with a haunted circus theme. Each button features a custom character illustration — a menacing dog, a clown cupcake, and a juggling bear — designed as a cohesive series. The project extended beyond the pins themselves to include full retail packaging with themed typography, pricing, and a dark carnival backdrop.

Tools

• Illustrator: Character illustration, typography, color palette, and print-ready files

• Photoshop: Packaging layout and product mockup