Danger Overhead

Rock band based in Ontario, Canada.

Overview

This project involved the creation of a comprehensive visual identity, encompassing the band’s primary logo, album art and promotional concert materials. The brand required a balance between vintage rock aesthetics and modern graphic precision. The central challenge was to design a high-energy, "electrifying" brand that captures the raw power of the rock genre while providing a cohesive visual language for the band’s physical and digital presence.

Deliverables

• Band Logo: A custom-lettered identity with early concept iterations and a final monochrome version.

• Album Cover Art: Original illustrated cover art from initial sketch to final color grade.

• Concert Posters: A series of tour and event posters featuring custom illustrations and typography.

Tools

• Pencil sketching

• Illustrator

• Photoshop